LAS VEGAS - Sony boss Sir Howard Stringer stated his company 'Entertainment Network' will be a global source of movies and music very quickly. In fact, she said, hoping to become Apple's competitors.
"Do we expect to deal with Apple as a competitor? Yes, hardware is the power, the software is the speed and Steve Jobs has been 'married' them with more effective at the beginning of this century," said Howard, as reported by the Telegraph, Thursday (12 / 1 / 2012).
"I am very interested in Apple TV and sometimes take it as another box. But we did not need another box, we have the same elements as owned by Steve and SEN (Sony Entertainment Network) will be glonal very quickly," he added.
Sony is known as a content company, rather than as a major hardware manufacturers and strategies that will be used to develop other things in the market. The purpose of this all, according to Howard, to sell more television as much as possible in China is driven by content agreement.
Chief Executive and President of the Japanese entertainment giant said, content and hardware is a section like the wheels on a car. Even today at the Consumer Electronics Show in Las Vegas, claiming the music and movie networks are available on almost all Sony products are ready to become a global power.
Howard described the SEN as an attack by three parties in the world. "We have the content, hardware and networking. The question is whether we can 'marry' them and get the best," explains Howard.
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